Optimize Your Website, Grow Your Business
Take the guesswork out of website growth with the Website Optimization Starter Kit—featuring tools, insights, and recommendations to help you boost conversions and enhance your site’s performance.
creative growth
Does this sound familiar?
- You feel overwhelmed by all the changes your website might need, but you’re not sure where to start.
- You struggle to connect your website features with your business goals.
- You know you should be tracking metrics, but the data feels confusing or irrelevant.
You’re not alone. Many business owners, web designers, and marketers feel stuck trying to turn their websites into powerful tools for growth.
Meet the Website Optimization Goal Planner
Your website should work for your business. The Goal Planner helps you define what success looks like, align your website’s features with your business objectives, and track the metrics that matter most.
The Goal Planner is a simple, interactive tool designed to help you:
Cut Through the Noise
Simplify the Process
Achieve Clarity
Are you getting visitors to your website but struggling to turn them into paying customers?
Do you feel overwhelmed by where to start with improving your site’s performance?
Introducing...the Website Optimization Starter Kit!
The Website Optimization Starter Kit is perfect if you’re not quite ready for a full consulting service but want a strong foundation to start improving your site today. With easy-to-use tools, personalized recommendations, and actionable insights, you’ll take the guesswork out of optimizing your website.
CRO Analysis
Our white-label CRO analysis is designed to uncover hidden opportunities for optimization and provide you with actionable strategies to improve website performance.
Business Alignment
We ensure all strategies align with your client’s goals and KPIs:
✓ Thorough Intake Process
✓ Audience Insights & Behavior
✓ Key Touchpoints & Roadblocks
✓ Sales Funnel Mapping
In-Depth Analysis
Our deep dive reveals opportunities to improve usability and engagement:
✓ Customer Analytics & Feedback
✓ Heatmaps & Session Recordings
✓ User Experience Review
✓ Key Friction Points
Strategic Roadmap
We deliver actionable steps to drive engagement and conversions:
✓ Prioritized Optimizations
✓ A/B Testing Strategies
✓ Omnichannel Enhancements
✓ Detailed Roadmap
Seamless Collaboration
We make it easy for you to deliver results while staying on brand:
✓ Extensive Reports
✓ Actionable Insights
✓ Optional Ongoing Support
✓ Your Branding
Ongoing CRO Support
Website optimization is an ongoing journey, not a one-time destination. Our continuous CRO support keeps your clients’ websites performing at their peak, ensuring they turn to you for regular updates and improvements.
Proactive Optimization
We continuously enhance performance to keep your clients’ websites aligned with their goals:
✓ Regular Performance Reviews
✓ Address Evolving Client Needs
✓ Ideate Creative Solutions
✓ Research New Technologies
Continuous Tracking
We monitor key metrics to measure impact and adapt strategies in real time:
✓ Track KPIs & Goals
✓ Identify Shifts & Trends
✓ Respond to New Challenges
✓ Monitor Enhancements & Tests
Iterative Updates
We deliver incremental, data-backed improvements that drive growth:
✓ Fine-tune Performance
✓ Identify Enhancements
✓ Create Clear Next Steps
✓ Focus on Measurable Outcomes
Result-Driven Refinement
We analyze testing outcomes to refine and validate optimization strategies:
✓ Uncover Winning Tests
✓ Identify Improvements
✓ Implement Strategic Updates
✓ Validate ROI of Enhancements
CASE STUDY
219% Boost in Offer Selection Rate for Energy Supplier
Between Q1 and Q3 2024, Zainatain worked with an energy supplier to enhance their website’s user experience and improve their offer selection rate. Through strategic updates, we achieved a 219% increase in selection rate, growing from 4.7% to 15%.
The Solution
Mobile-First Redesign:
We revamped the offer page with a mobile-first approach to create a streamlined, consumer-friendly experience. The new design made it easier for users to navigate, compare, and select offers, especially on mobile devices, which represented a large share of traffic.
Live Support Chat:
To address customer hesitations and questions, we introduced a live support chat feature. This real-time assistance not only improved user confidence but also reduced friction during the decision-making process.
A/B Testing for Validation:
A/B testing played a crucial role in refining our approach. By testing the mobile-first design against the original version, we confirmed that the new design significantly improved user engagement and conversion rates.
The Benefits for Your Agency
Seamlessly integrated into your brand and workflow, our scalable solutions help you deliver measurable results, win more business, and grow without added overhead.
Increase Conversion Rates & Client Profitability
CRO services transform your clients’ websites into revenue-driving assets by improving conversion rates. With higher profitability, clients can reinvest in their growth, and your agency is further cemented as a partner in their success.
Seamless Integration with Your Brand and Workflow
Our white-labeled services allow you to offer CRO under your brand, ensuring a consistent client experience. With our streamlined process, we blend seamlessly into your workflows.
Scale Without Overhead or Risk
Skip the costs and complexities of hiring an in-house CRO team. By retaining control and delivering results-driven insights, you can boost retention and win more projects without increasing your workload.
Your CRO Partners
We’re Leigh and Jamie, the team behind Zainatain. Leigh drives creative strategies with a blend of design, marketing, and problem-solving expertise, while Jamie ensures smooth execution through thoughtful project management and efficient processes.
At Zainatain, we strive to be a trusted, fun, and authentic partner. By blending creativity with data-driven decisions, we empower our clients with solutions that deliver measurable results. When you work with us, you’re gaining a team that values your success as much as you do.
ROI Calculator
See how even a small increase in your client’s conversion rate can lead to significant profit growth, boost advertising budgets, and create more value for your clients—all while enhancing your agency’s revenue potential.
Frequently
Asked Questions
What is the pricing for your CRO services?
Our CRO Analysis pricing varies based on the scope of deliverables, with an average investment of approximately $4,000.
Ongoing CRO Support pricing options start at $1,500 per month. Pricing is structured around the level of support required, with flexible retainers catered to the frequency and scope of support that works best for your clients.
How long does the CRO analysis process take?
The initial CRO analysis typically takes 2-6 weeks, depending on the complexity of the website, the data provided, and the deliverables requested.
Our ongoing support involves regular check-ins and updates based on the results of implemented optimizations, with new recommendations provided monthly or quarterly as needed.
How do we integrate CRO services into our existing workflows?
We’ve designed our services to integrate smoothly into your current processes. We’ll work with you to determine the best way to introduce our CRO services to your clients—whether it’s as part of an ongoing website redesign, as a stand-alone service, or alongside other marketing efforts. We can also provide reports in the format that works best for your team and clients.
Do we need to provide access to all client data for the analysis?
While we do need access to key performance data (e.g., Google Analytics, heatmaps, session recordings), we work with you to determine what’s necessary based on the client’s specific needs. We value your clients’ privacy.
Do you guarantee results?
What is white-labeling?
Get Started with a 15-Minute Chat!
You can also reach us via email at hello@zainatain.com. We look forward to connecting with you!