About Zainatain
A web design and conversion rate optimization company committed to empowering entrepreneurs and organizations.
We believe in the power of digital interfaces to accelerate business growth and help our clients achieve their business goals – so they can focus on what they do best.
So whether you need a new website design, help to optimize your conversion rate, or expert support with website management and hosting, Zainatain has you covered.
Our Story
Zainatain isn’t just a business—it’s personal.
That’s when Zainatain was born. I named it after Zane—his name means beauty in Arabic, a language I studied while living in the Middle East. It’s a reminder that business can be both strategic and creative, structured and beautiful.
My journey has never been a straight line, and I like it that way.
I started as an entrepreneur in college, where I met Jamie, my best friend, who now works alongside me at Zainatain. During college, I studied Studio Art and co-founded a coffee shop, where Jamie was the manager (hence our coffee obsession). From there, I earned an International MBA, specializing in marketing and Arabic language, and completed a marketing role in the United Arab Emirates.
My career took me all over the world—from China to Mexico, the UK to Japan, the Netherlands to South Korea—where I developed a deep respect for how different people see the world, including their unique digital needs, cultural influences, and expectations for online experiences. But what struck me the most was how much people have in common. No matter where I went, businesses and consumers alike wanted the same things: clarity, ease, and connection.
I spent years in marketing, communications, and digital strategy, helping businesses build better, more seamless online experiences. At Delta Air Lines, I focused on B2B and B2C digital platforms, leading multi-million dollar digital technology projects and improving the shopping experience for travelers.
Across every role—whether in corporate settings or as an entrepreneur—I kept seeing the same thing: businesses of all sizes needed more than just a website. They needed the ability to solve complex challenges, connect the dots, and think strategically about their digital presence so that it reduces friction for their customers.
Success wasn’t just about getting traffic; it was about problem-solving, uncovering opportunities, and using creativity to stand out in a crowded online space.
I knew I could help.
At Zainatain, we help businesses turn website overwhelm into clarity and results.
But this isn’t just about websites—it’s about helping business owners stop feeling stuck and start making their digital presence work for them. It’s about creating freedom—whether that means more revenue, more impact, or more time for what truly matters.
And for me, it’s about showing my son that you can build something meaningful, something that gives you the life you want.
Welcome to Zainatain—where creative growth drives meaningful results.
Meet Leigh
Hi, I’m Leigh, founder of Zainatain. I help businesses transform their websites into clear, effective, and data-driven growth engines.
I blend strategy, creativity, and analytics to build websites that don’t just look great but also attract the right audience, convert visitors into leads, and support long-term business goals. My approach is rooted in curiosity and collaboration, helping clients make confident, informed decisions that drive measurable results.
I hold an International MBA in Marketing and Arabic, along with a double major in Studio Art and Religion. My career has taken me from startups to Fortune 500 companies, from coffee shops to global airlines, and to cities like Shanghai and Dubai. I’ve managed multi-million dollar tech projects, led marketing initiatives, and partnered with organizations of all sizes to grow and optimize their digital presence.
After more than 14 years helping businesses expand their reach online, I founded Zainatain, named after my son, as a way to combine meaningful work with family life. Today, I collaborate with entrepreneurs, agencies, and organizations that value thoughtful design, strategic clarity, and sustainable growth.
If you’re looking for a creative partner who can connect the dots between data, design, and business impact, let’s connect!
Our Vision
Why Zainatain?
We're extremely adaptable and we love change.
We thrive on solving complex challenges.
We love beauty & growth.
We battle with the desire for perfection.
We're always caffeinated.
We Simplify Website Growth With Tailored Solutions
Your business is unique, and your website strategy should be too. That’s why we create innovative solutions designed to meet your goals, respect your expertise, and move your business forward without unnecessary complexity.
Web Design & Development
Bring your vision to life with a website that reflects your brand and engages your audience.
✓ Fully responsive, modern designs
✓ Functionality tailored to your needs
✓ Built for performance & scalability
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Website Growth Blueprint
Identify what’s working—and what’s not—so your website can perform at its best.
✓ Analytics & user experience review
✓ Behavior analysis & sales funnel mapping
✓ Prioritized recommendations & roadmap
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Conversion Rate Optimization (CRO)
Turn visitors into loyal customers with data-driven strategies that deliver results.
✓ Funnel optimization tailored to your goals
✓ A/B testing & behavioral insights
✓ Creative solutions that make an impact
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Website Maintenance & Support
Keep your website running smoothly so you can focus on growing your business.
✓ Regular updates, monitoring, & backups
✓ Quick fixes & proactive support
✓ Ongoing support for website changes
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Where Creativity Meets Data-Driven Results
As we set out to transform and optimize your digital presence, the possibilities are limitless. With innovative, data-backed solutions at every turn—and a steady supply of coffee—we’re here to empower your vision. Together, let’s uncover opportunities, drive growth, and create something extraordinary.