About Zainatain
Your website deserves to be more than functional—it should drive growth, create meaningful connections, and reflect the purpose behind your business.
At Zainatain, we understand the challenges of running a growing business. We’re here to cut through the noise and offer clarity. Our approach is rooted in trust, creativity, and tailored solutions. No gimmicks, no one-size-fits-all strategies—just intentional and impactful steps forward.
A web design and conversion rate optimization company committed to empowering entrepreneurs and organizations.
We believe in the power of digital interfaces to accelerate business growth and help our clients achieve their business goals – so they can focus on what they do best.
So whether you need a new website design, help to optimize your conversion rate, or expert support with website management and hosting, Zainatain has you covered.
Our Story
Zainatain isn’t just a business—it’s personal.
In March 2020, my son, Zane, was born—right as the world was shutting down. Like many, I found myself rethinking everything. I had spent years in corporate roles, working on projects I enjoyed and alongside people I cared deeply about. But as much as I valued that experience, I wanted something different—the flexibility to spend time with my son, the freedom to pursue my own creative vision, and the opportunity to build something on my own terms.
That’s when Zainatain was born. I named it after Zane—his name means beauty in Arabic, a language I studied while living in the Middle East. It’s a reminder that business can be both strategic and creative, structured and beautiful.
My journey has never been a straight line, and I like it that way.
My career has always blended art, entrepreneurship, marketing, digital strategy—and a bit of adventure. Early on, I saw firsthand how a strong digital presence can make or break a business, but I also learned that success online isn’t just about technology—it’s about understanding people.
I started as an entrepreneur in college, where I met Jamie, my best friend, who now works alongside me at Zainatain. During college, I studied Studio Art and co-founded a coffee shop, where Jamie was the manager (hence our coffee obsession). From there, I earned an International MBA, specializing in marketing and Arabic language, and completed a marketing role in the United Arab Emirates.
My career took me all over the world—from China to Mexico, the UK to Japan, the Netherlands to South Korea—where I developed a deep respect for how different people see the world, including their unique digital needs, cultural influences, and expectations for online experiences. But what struck me the most was how much people have in common. No matter where I went, businesses and consumers alike wanted the same things: clarity, ease, and connection.
I spent years in marketing, communications, and digital strategy, helping businesses build better, more seamless online experiences. At Delta Air Lines, I focused on B2B and B2C digital platforms, leading multi-million dollar digital technology projects and improving the shopping experience for travelers.
Across every role—whether in corporate settings or as an entrepreneur—I kept seeing the same thing: businesses of all sizes needed more than just a website. They needed the ability to solve complex challenges, connect the dots, and think strategically about their digital presence so that it reduces friction for their customers.
Success wasn’t just about getting traffic; it was about problem-solving, uncovering opportunities, and using creativity to stand out in a crowded online space.
I knew I could help.
At Zainatain, we help businesses turn website overwhelm into clarity and results.
Through our website optimization, design, development, and support services, we blend creativity with data-driven strategy—helping businesses make confident, informed decisions that fuel growth.
But this isn’t just about websites—it’s about helping business owners stop feeling stuck and start making their digital presence work for them. It’s about creating freedom—whether that means more revenue, more impact, or more time for what truly matters.
And for me, it’s about showing my son that you can build something meaningful, something that gives you the life you want.
Welcome to Zainatain—where creative growth drives meaningful results.
Meet Leigh
Hi! I’m Leigh, founder of Zainatain and based in Atlanta, GA, or pretty much anywhere with WiFi.
After 14+ years of experience driving revenue and optimizing digital experiences for other organizations, I wanted the flexibility to do what I love – spend time with my family, work from home in my pajamas, and fully unleash my creative streak.
I hold an International MBA with concentrations in Marketing and the Arabic language, and I accidentally made the synchronized swim team in college. I’ve worked for a diverse set of organizations from start-ups to Fortune 500, coffee shops to global airlines, marketing to managing multi-million dollar technology projects, Shanghai to Dubai.
You can often find me with my passport in one hand and a coffee in the other, ready for an adventure!
Meet Jamie
Hi I’m Jamie, Operations Director for Zainatain. I am passionate about organization and streamlining processes to make things efficient and effective, and delivering the best experience to our clients.
I’ve worked for a variety of organizations the last 17 years as a Event & Logistics Coordinator, Manager, and Operations Director.
I hold a Bachelor’s degree in Music, and (try to) speak Amharic after living in Ethiopia. I love to travel, drink coffee, and wander around markets.
Countries Visited (Leigh)
Countries Visited (Jamie)
Countries Visited (Together)
Our Vision
Zainatain strives to be a trusted, fun, and authentic partner that understands the digital needs of growing organizations. We empower our clients to achieve their goals by delivering creative and quality website solutions based on data-driven decisions and industry expertise.
Why Zainatain?
We're extremely adaptable and we love change.
Your audience and business are constantly evolving, and so are we.
We thrive on solving complex challenges.
But we also strive for simplification whenever possible. Less is more.
We love beauty & growth.
We’re committed to creating a solution that’s not just pretty to look at… it needs to drive your business forward.
We battle with the desire for perfection.
But we know that perfect is the enemy of good. Start your journey now and iterate.
We're always caffeinated.
We Simplify Website Growth With Tailored Solutions
Your business is unique, and your website strategy should be too. That’s why we create innovative solutions designed to meet your goals, respect your expertise, and move your business forward without unnecessary complexity.
Web Design & Development
Bring your vision to life with a website that reflects your brand and engages your audience.
✓ Fully responsive, modern designs
✓ Functionality tailored to your needs
✓ Built for performance & scalability
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Website Optimization Analysis
Identify what’s working—and what’s not—so your website can perform at its best.
✓ Analytics & user experience review
✓ Behavior analysis & sales funnel mapping
✓ Prioritized recommendations & roadmap
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Conversion Rate Optimization (CRO)
Turn visitors into loyal customers with data-driven strategies that deliver results.
✓ Funnel optimization tailored to your goals
✓ A/B testing & behavioral insights
✓ Creative solutions that make an impact
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Website Maintenance & Support
Keep your website running smoothly so you can focus on growing your business.
✓ Regular updates, monitoring, & backups
✓ Quick fixes & proactive support
✓ Ongoing support for website changes
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Where Creativity Meets Data-Driven Results
As we set out to transform and optimize your digital presence, the possibilities are limitless. With innovative, data-backed solutions at every turn—and a steady supply of coffee—we’re here to empower your vision. Together, let’s uncover opportunities, drive growth, and create something extraordinary.