You’re Seeking an Authentic & Creative Partner
You’re restless, high-achieving, and you like to push the limits. You’ve been trying to juggle all of the balls yourself, but you feel isolated and overwhelmed. You appreciate the value of investing in solutions that will grow your business, and you understand the value of a process that will create tangible results.
You wish you could have a trusted partner that can understand your vision and provide effective options to bring your idea to life (and be there to answer your questions) so that you can have the freedom to do what you do best.
Imagine that you actually look forward to opening your laptop in the morning because you can focus on the parts of your job that you enjoy.
What will it feel like when quitting your day job becomes more than just a daydream because you're finally getting clients (and you know how to get more)?
What will it feel like to go into your next big meeting and present on how you've implemented digital strategies that that have increased conversions and impacted the bottom line?
What will be possible for you can stop worrying about the "techie" stuff and have systems and a website set up that are customized to the needs of your business?
How will it feel when you prove to your family (and yourself) that you actually can make a living doing this?
How I Can Support You
I founded Zainatain to empower entrepreneurs and organizations to turn their big ideas into even bigger results.
Web Design & Development
Build an attractive website that showcases your brand and is effortless for your audience to use.
Branding & Graphic Design
Establish a professional digital and physical presence that reflects the values and aesthetics of your organization.
Ensure your website looks good on any device (laptop, tablet, mobile, etc.).
Digital Marketing & SEO
Connect with your audience via search engines, social media and email to be top-of-mind and grow your business.
Need help driving traffic to your website and increasing leads and/or conversions? Learn more about my conversion rate optimization services.
Market Research & Strategy
Refine your goals and target audience and assess what the competition is doing.
Create content that speaks to your audience and implement a translation processes to provide your website in relevant languages.
Implement analytics to monitor how users utilize your interface and use data to improve behavior and engagement.
Learn how to empower your organization with a marketing analytics dashboard.
User Experience Strategy
Define how you want your audience to interact with your digital interface and test and refine to make sure it’s user-friendly.
Website Management & Hosting
Use secure and simple, yet robust, systems to host and manage the content on your website. I specialize in Squarespace, WordPress and Shopify, and I can help you identify which platform best fits your needs along with any additional app/plug-in/extension integrations. I also assist with ongoing management and hosting to ensure your digital interfaces stay up-to-date and relevant.
Site Speed Optimization
No one likes a slow website. It’s been proven that the first 5 seconds of load time have the highest impact on conversion rates (Portent, 2019). Make sure you’re website is loading as fast as possible so that you’re not losing customers.
Are you the type of person that likes to enjoy journey just as much as the destination? If so, you know that there’s not much worse than working on a project that runs over budget, takes way too long to complete, and doesn’t meet expectations. A streamlined, yet flexible, process is critical to implementing an effective digital presence. My experience delivering successful projects has allowed me to develop a proven method that we will use to achieve the goals for your website.
What problem are we trying to solve? I’ll ask a series of questions to gain a better understanding of your vision for the website, ideal visitors, competition, and target timeline. This information will be utilized to create a customized roadmap to achieve your objectives. We will also explore website content management systems (if you don’t already have one in place), hosting solutions, and any tools you may need. It’s very likely that I’ll have a coffee in hand!
After creating the strategy and roadmap, we will begin design. This phase includes branding (if needed) and designing a unique and intuitive user experience that caters to your target audience(s). We will focus on building a platform that is both pretty and functional. It will be designed to guide site visitors towards the actions you would like for them to complete and information you would like them to access.
After aligning on technology and platforms, I’ll build out your website. This includes customizing functionality, SEO, and content creation. I’ll collaborate closely with you so that your insights and feedback are incorporated throughout the entire process.
I will thoroughly test the website before launching to ensure it works properly on a variety of website browsers and devices. Once tested, the website will be ready to launch and you can begin engaging with your audience! I can work with you to maintain the website, incorporate ongoing enhancements, and track performance to ensure you are achieving your goals.
Frequently Asked Questions
Which website management platforms do you specialize in?
I specialize in Wordpress, Squarespace, and Shopify, and I can help you identify which platform best fits your goals. We can explore any additional app/plug-in/extension integrations that are needed. I also provide hosting for Wordpress sites.
I need support after launch. Do you provide ongoing maintenance services?
Yes! I provide retainer packages to update and maintain your website. I also provide ongoing digital marketing packages.
I need site visitors. Can you do SEO and paid ads?
Yes, I can absolutely help with SEO and paid ads. Paid advertising can be very impactful but it's a large investment. I would like to schedule a time to discuss your objectives and ensure we're focusing on the channels that will generate a return on your investment.
What is the standard pricing and timeline for each project?
Each solution we develop is customized to fit the needs of you and your business, so the pricing and timeline can vary based on a number of factors. I'll work with you to develop a roadmap that fits within your budget.
I don't have a logo yet. Can you help?
I'd love to. Please reach out and we can discuss your logo needs to ensure we develop something that can fit your brand.
Why do you have a camel in your logo and what does "Zainatain" mean?
I had the opportunity to study Arabic in the Middle East as part of my graduate studies, and I fell in love with the desert. The colors of a desert sunset inspired my brand’s color palette.
My son’s name is Zane, which means “beauty” or “grace” in Arabic. I named Zainatain after him because (1) he is my greatest inspiration and (2) I enjoy the process of creating beautiful things.
Can you create an amazing digital presence for me and help me grow my business?
Yes! I’m so glad you asked. I can’t wait to embark on this journey with you.