The Journal

Insights, Tips & News

We’ve learned a few tips and tricks while on the road, and this is our place to share our field notes with you. So grab your coffee (or tea or water or whatever floats your boat) and enjoy!

Conversion Rate Optimization

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Google Optimize sunset: what’s next?

Google Optimize sunset: what’s next?

This webpage uses affiliate links which may earn a commission for purchases made at no additional cost to you. Google Optimize - Google's testing and personalization tool - sunset last week at the end of September 2023. At Zainatain, we've used this tool often for...

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Web Design & Development

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SSL Certificate explained

SSL Certificate explained

This webpage contains affiliate links which may earn commissions for purchases made at no additional cost to you. Imagine walking into your bank and as you go to open the front door, you realized they have no front doors…just a big gaping entrance that allows anyone...

Intuitive User Experience (UX)

Intuitive User Experience (UX)

Sometimes we start learning by asking an opposite question, which is what I will do here. Instead of first talking through what a good UX (user experience) is, I thought we could chat about what it's like not to have a good user experience. Of course, I have a story...

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How-to Guides

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Why is my webpage missing from Google?

Why is my webpage missing from Google?

We all spend a lot of time, effort, and resources on building web pages for our business. As a web designer and conversion rate strategist, I know the impact of a well-thought-out, designed, and developed webpage. It can have an incredible impact on traffic and...

How to create a customer-focused landing page

How to create a customer-focused landing page

The success of most websites depends on its ability to convert prospects into customers. A well-designed landing page can be a powerful tool for achieving this goal, but it must be done correctly in order to have the desired effect. In this blog post, we will provide...

How to remove pages and images from Google sitelinks

How to remove pages and images from Google sitelinks

Okay, you’ve invested in a beautiful website and worked hard to build SEO-friendly content and pages. One day, you go to Google, search for your website and you’re HORRIFIED. Some random page or image on your website is showing up as a sitelink in the Google search...

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Zainatain is a web design and conversion rate optimization company fueled by coffee ☕, adventure ✈️, and a healthy dose of humor 🤣. We believe in the power of digital interfaces to accelerate business growth and help our clients achieve their business goals.

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