GIDA
The Golden Isles Development Authority (GIDA) is the organization that is responsible for the creation of jobs and investment in Glynn County, GA by supporting the attraction, retention, and expansion of businesses.
Golden Isles Development Authority went through an extensive rebranding exercise. As part of this exercise, Zainatain was asked to redesign the interface of their website to reflect their organization’s new look and feel.
Solution
In addition to redesigning the entire website and applying the refreshed brand, Zainatain wanted to ensure that the information was easy to locate for each of the primary user types.
After a series of in-depth discussions and industry research, we decided to focus the content on 3 main groups of users: site selectors, existing businesses, and workforce. The entire site architecture is organized around these user types.
We also updated content and keywords to improve search engine optimization.
Main Highlights
Check out a few highlights of the website. Select an image to view the full page.
